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Before commencing work on any project, conducting primary and secondary research is paramount. In this phase, we try to get an understanding of the client’s business and industry dynamics. The consumer buying behavior is never the same in two industries. An understanding of the above helps us get answers to the following essential questions:Who are we targeting?
Our favourite phase, pretty obviously! Who doesn’t like to brainstorm? However, ideas are not brought in by storks in cellophane pouches. We ensure that insights gained in the first phase are kept at central while strategising for any brand. Putting these insights into a flask, we filter out the unwanted, and come up with tailored strategies for every brand’s particular requirements.
Implementation is our moment in the sun. Since we treat every campaign as our baby, you can understand our motherly enthusiasm while we’re in this phase. Implementation of every campaign goes through stringent quality checks with Lambhorginiesque precision.
Following up with the client is a very important step in the post-service phase. We ensure that we are with you throughout the period of your marketing efforts. Our smiles are directly proportional to the smiles on the faces of our clients. We don't stop till we see our clients happy and satisfied with their brands.